Internet Marketing Blogs
Website Development
Knock-Knock! Five Questions To Ask Your Internet Marketing Firm
Website Development
Knock-Knock! Five Questions To Ask Your Internet Marketing Firm
Knock-knock! Who’s there?! YOU… with lots of questions. When you’re considering launching a website or upgrading your existing one, you may have a lot of questions or you may have…
Internet Marketing Solutions
So You Want to Host a Webinar? Read me first!
Internet Marketing Solutions
So You Want to Host a Webinar? Read me first!
Have you been lured in by the siren song of wanting to host a webinar for your brand? (‘It’s all virtual so it’s easy,’ they say! ‘Anyone can do it,’…
Website Development
Why a WYSIWYG Builder Isn’t the Fairytale You’re Looking For
Website Development
Why a WYSIWYG Builder Isn’t the Fairytale You’re Looking For
We’re going to cut straight to the chase here: If it’s too good to be true, then it probably is. Some things shine bright like a diamond (but are really…
Website Development
What Is An API? And What Is It For?
Website Development
What Is An API? And What Is It For?
An API… Is that the newest release from the local brewery?! Sorry to disappoint, but no. Not to be confused with an IPA, an API stands for Application Programming Interface…
Branding
Extreme Makeover?! Top 5 Reasons It Might Be Time for a Rebrand
Branding
Extreme Makeover?! Top 5 Reasons It Might Be Time for a Rebrand
Ah, the ’80s. Where perms, puff shoulders, and power suits mingled with Lycra, leg warmers, leather, and lace — where girls just wanted to have fun and everyone was livin’…
Website Security
That M Word! Scheduled Website Maintenance Is Majorly Important
Website Security
That M Word! Scheduled Website Maintenance Is Majorly Important
Maintenance might sound a lot like a four-letter word for many of us. A routine, but inconvenient trip to the car shop. An unexpected and costly home repair. Are we…
SEO
5 Reasons You Should Invest In A Professional Copywriter
SEO
5 Reasons You Should Invest In A Professional Copywriter
Talk isn’t cheap when it comes to the words you use about your company. Those paragraphs on your website; that copy on your ads, brochures, and marketing materials; your social…
Branding
Liftoff! Top 10 Ways To Leverage Your Brand to Launch Success
Branding
Liftoff! Top 10 Ways To Leverage Your Brand to Launch Success
Three, two, one… liftoff! Brands get launched — and relaunched — every single day. Sometimes a “re-brand” might be so subtle or seamless that it nearly goes unnoticed; sometimes it’s a slow…
Website Security
SSL Certificates and Web Security Are NOT The Same Thing
Website Security
SSL Certificates and Web Security Are NOT The Same Thing
SSL Certificates and Web Security Are NOT The Same Thing (and knowing the difference is your key to safety!) Let’s start with a story today. Once upon a time, there…
Branding
5 Reasons Why You Shouldn’t DIY Your Logo
Branding
5 Reasons Why You Shouldn’t DIY Your Logo
OMG!!! We just heard you’re trying to DIY your logo. SAY IT ISN’T SO! Your Question: “Can I just design my own logo?” Our Answer: 1. Never. 2. Never, but…
Internet Marketing Solutions
Just Google It! How The Internet Can Work For You
Internet Marketing Solutions
Just Google It! How The Internet Can Work For You
Did you know that 93% of all online interactions begin with a search engine? And Google gets more than 77,000 searches every second?! Here’s another one: There are 3.2 billion…
Website Security
Safety First! Fend Off Scary Cyberattacks With Secure WordPress Hosting
Website Security
Safety First! Fend Off Scary Cyberattacks With Secure WordPress Hosting
We’ve all heard the cyberspace frightmares — the hacking horror stories, the spooky safety breaches… the nightmares that you think certainly can’t haunt you. But, if you’re among the majority…
Search Engine Optimization
Search Engine Optimization: Branded vs Unbranded Search Queries
Search Engine Optimization
Search Engine Optimization: Branded vs Unbranded Search Queries
In this blog, we'll go over an important distinction in regard to search engine optimization: branded and unbranded search queries. This seemingly small difference can actually make a big impact…
Branding
Extreme Makeover?! Top 5 Reasons It Might Be Time for a Rebrand
Branding
Extreme Makeover?! Top 5 Reasons It Might Be Time for a Rebrand
Ah, the ’80s. Where perms, puff shoulders, and power suits mingled with Lycra, leg warmers, leather, and lace — where girls just wanted to have fun and everyone was livin’…
Branding
Liftoff! Top 10 Ways To Leverage Your Brand to Launch Success
Branding
Liftoff! Top 10 Ways To Leverage Your Brand to Launch Success
Three, two, one… liftoff! Brands get launched — and relaunched — every single day. Sometimes a “re-brand” might be so subtle or seamless that it nearly goes unnoticed; sometimes it’s a slow…
Branding
5 Reasons Why You Shouldn’t DIY Your Logo
Branding
5 Reasons Why You Shouldn’t DIY Your Logo
OMG!!! We just heard you’re trying to DIY your logo. SAY IT ISN’T SO! Your Question: “Can I just design my own logo?” Our Answer: 1. Never. 2. Never, but…
FEATURED ARTICLE
Is It Time For A Facelift?
FEATURED ARTICLE
Is It Time For A Facelift?
Five things to consider for a website nip and tuck The global anti-aging market is estimated to be worth around $50.2 billion. “Age” may just be a number, but most…
FEATURED ARTICLE
Web Design for Business Growth
FEATURED ARTICLE
Web Design for Business Growth
Most of us want business growth, but it's not always easy to get. Business growth takes a lot of tenacity, enthusiasm, and a willingness to re-evaluate everything about your business.…
Internet Marketing Solutions
So You Want to Host a Webinar? Read me first!
Internet Marketing Solutions
So You Want to Host a Webinar? Read me first!
Have you been lured in by the siren song of wanting to host a webinar for your brand? (‘It’s all virtual so it’s easy,’ they say! ‘Anyone can do it,’…
Internet Marketing Solutions
Just Google It! How The Internet Can Work For You
Internet Marketing Solutions
Just Google It! How The Internet Can Work For You
Did you know that 93% of all online interactions begin with a search engine? And Google gets more than 77,000 searches every second?! Here’s another one: There are 3.2 billion…
Internet Marketing Solutions
More Screen Time!
Internet Marketing Solutions
More Screen Time!
Boosting Brand Awareness Through Digital Marketing We spend a lot of time on our screens — an average of six hours and 31 minutes every day — and, some of us,…
Internet Marketing Solutions
Exactly Why is Internet Marketing So Important?
Internet Marketing Solutions
Exactly Why is Internet Marketing So Important?
With each passing year, the internet becomes increasingly dominant as the world's all-encompassing cultural center. It's where people go to learn about the ways of the world, create and join…
Internet Marketing Solutions
Mastering Digital Directory Management for your Local Business
Internet Marketing Solutions
Mastering Digital Directory Management for your Local Business
December 19, 2017, was a bad day for CVS Pharmacy. That night, Modern Family actress Sarah Hyland walked into her local pharmacy to pick up a prescription, but instead she walked…
Internet Marketing Solutions
Benefits of Focusing on Internet Marketing Solutions
Internet Marketing Solutions
Benefits of Focusing on Internet Marketing Solutions
Are you fired up about being more successful in 2019? Have you recently gone out and about in your area with a handful of business cards and tried to "pound…
Internet Marketing Solutions
A Growing Opportunity in Social Media Marketing
Internet Marketing Solutions
A Growing Opportunity in Social Media Marketing
With 2.62 billion social media users worldwide, there really is no better time to take advantage of digital advertising. Digital advertisements can be anything from social media marketing campaigns to…
Internet Marketing Solutions
What Do Internet Marketing Firms Do?
Internet Marketing Solutions
What Do Internet Marketing Firms Do?
If you run a business in the digital age, it's absolutely imperative for the growth of your company that you engage in internet marketing to create new sales leads and…
Internet Marketing Solutions
Yes, Your Brick and Mortar Business Needs Internet Marketing Solutions
Internet Marketing Solutions
Yes, Your Brick and Mortar Business Needs Internet Marketing Solutions
One common question we get from our clients is, "Do I really need to worry about internet marketing solutions if all my business is local?" We always respond the same…
Internet Marketing Solutions
Stop Ignoring Hyperlocal Listings: 3 Reasons Why Digital Directory Management Matters
Internet Marketing Solutions
Stop Ignoring Hyperlocal Listings: 3 Reasons Why Digital Directory Management Matters
You know that Google reigns supreme in the game of search, but are you using the internet to the fullest to bring customers in the door? If you're not paying…
Internet Marketing Solutions
Does Your Website Support Hyperlocal Digital Directories?
Internet Marketing Solutions
Does Your Website Support Hyperlocal Digital Directories?
Think about the last time you applied for a job. You probably submitted a resume that included your name, address, email, and phone number. You may have also included a…
Internet Marketing Solutions
What are Internet Marketing and Online Marketing Services?
Internet Marketing Solutions
What are Internet Marketing and Online Marketing Services?
Online marketing services help you to promote your business and its products and services on the Internet. Also known as digital or Internet marketing, online marketing can include a wide…
SEO
5 Reasons You Should Invest In A Professional Copywriter
SEO
5 Reasons You Should Invest In A Professional Copywriter
Talk isn’t cheap when it comes to the words you use about your company. Those paragraphs on your website; that copy on your ads, brochures, and marketing materials; your social…
SEO
Organic Search Engine Optimization Vs. Pay Per Click: What’s The Difference?
SEO
Organic Search Engine Optimization Vs. Pay Per Click: What’s The Difference?
Organic Search Engine Optimization, or SEO, and Pay Per Click, or PPC, are two different methods of Search Engine Marketing (SEM). Both of these tools can be used as a…
SEO
The Dynamic Practice of Search Engine Optimization
SEO
The Dynamic Practice of Search Engine Optimization
Often, people ask: What is SEO (Search Engine Optimization), and why do I need it? The answer to this question is simple: SEO is many things to many people, and…
SEO
Why We’ll See a Major Return to Search Engine Optimization
SEO
Why We’ll See a Major Return to Search Engine Optimization
While it was once a cornerstone of online marketing, SEO has taken a hit in recent years. Marketers have moved on to other inbound marketing channels such as email and…
SEO
Three Search Engine Optimization Trends to Keep an Eye On
SEO
Three Search Engine Optimization Trends to Keep an Eye On
Most business owners with a website know that optimizing it for the search engines, particularly Google, is vital if the site is going to attract targeted online visitors. But search…
SEO
Search Engine Optimization: How to Reduce Your Bounce Rate
SEO
Search Engine Optimization: How to Reduce Your Bounce Rate
Web page bounce rate is an important metric to monitor and improve. A high bounce rate is a negative search engine ranking factor that reduces search traffic, which can diminish…
SEO
Getting Content Ideas for Your Search Engine Optimization
SEO
Getting Content Ideas for Your Search Engine Optimization
Many websites dominate the search engines by publishing lots of content. This makes sense because more content will attract more backlinks and draw more search traffic. It's a robust strategy…
SEO
4 Tips for Optimizing Your Google My Business Profile
SEO
4 Tips for Optimizing Your Google My Business Profile
Google My Business is an important asset for every local business owner. Having a GMB profile will help you get more exposure in local Google searches. As guidance from our…
SEO
Finding the Right Content Format for Your Search Engine Optimization Campaign
SEO
Finding the Right Content Format for Your Search Engine Optimization Campaign
Although an optimal Search Engine Optimization campaign will feature a mix of content formats, it's normal for businesses to have their own favorites. In this blog, we'll help you decide…
SEO
How to Write Content for Local Search
SEO
How to Write Content for Local Search
Writing content for local search is a relatively niche skill in the world of digital marketing. In this blog, we'll explain a few steps you can take to create content that…
SEO
Multiple Sites and Their Hazy Impact on Search Engine Optimization
SEO
Multiple Sites and Their Hazy Impact on Search Engine Optimization
Having multiple sites is a valid search engine optimization strategy that could go horribly wrong for your business if used in the wrong situation. In this blog, we'll explain when…
SEO
Search Engine Optimization: Is Keyword Density Still a Thing?
SEO
Search Engine Optimization: Is Keyword Density Still a Thing?
In this blog, we'll talk about a classic search engine optimization topic: keyword density. We'll take a look at its current role today and how that has changed over the…
Web Design
Is It Time For A Facelift?
Web Design
Is It Time For A Facelift?
Five things to consider for a website nip and tuck The global anti-aging market is estimated to be worth around $50.2 billion. “Age” may just be a number, but most…
Web Design
What Custom Web Design Can Do for Your Business
Web Design
What Custom Web Design Can Do for Your Business
It's hard to overstate the importance of having the right web design for your business. The design and layout of your website should have the needs of your online customer…
Web Design
Reduce Bounce Rates with Optimal Web Design
Web Design
Reduce Bounce Rates with Optimal Web Design
Are you struggling to achieve your website goals? If web sales are down, conversions are low, or leads are sparse, you may need to consider making a few tweaks to…
Web Design
Web Design for Business Growth
Web Design
Web Design for Business Growth
Most of us want business growth, but it's not always easy to get. Business growth takes a lot of tenacity, enthusiasm, and a willingness to re-evaluate everything about your business.…
Web Design
A Winning Strategy for Web Design
Web Design
A Winning Strategy for Web Design
What is your strategy for web design? Do you go for a design that you like, or maybe ask a few friends what they think? The best strategy for web…
Web Design
Discover the Difference Between Website Development and Design
Web Design
Discover the Difference Between Website Development and Design
Are you using the phrases website development and website design interchangeably? If you are, you are not alone. However, there are differences between the two. While there are complete web solution providers,…
Web Design
Web Design for Gathering Top Leads
Web Design
Web Design for Gathering Top Leads
Are leads one of the most important numbers in your analytics? They should be, especially if you offer a higher priced specialty service. If you don't have leads you can't…
Web Design
The Power of Re-Evaluating Web Design
Web Design
The Power of Re-Evaluating Web Design
Have you asked your customers lately what they think of your website? Are you getting new customers online? Customer feedback is essential to running a successful business and it may…
Web Design
Web Design your Customers and Employees will Love
Web Design
Web Design your Customers and Employees will Love
Are you looking to take better care of your customers? Many businesses are striving for better ways to improve customer service online. How about a new website? It's is a…
Web Design
Discover the Web Design Trends for 2019
Web Design
Discover the Web Design Trends for 2019
Web design is critical for a business website's success. Over the course of just one year, there are many changes including search algorithm updates, best practices, and consumer trends. A…
Web Design
Web Design for Peak Engagement in 2019
Web Design
Web Design for Peak Engagement in 2019
A fresh new year is just around the corner, and it's a great time to commit to new goals. If you are the typical go-getter business owner, you've already sat…
Web Design
Reduce Bounce with Optimal Web Design
Web Design
Reduce Bounce with Optimal Web Design
Are you struggling to achieve your website goals? If web sales are down, conversions are low, or leads are sparse, you may need to consider making a few tweaks to…
Website Development
Knock-Knock! Five Questions To Ask Your Internet Marketing Firm
Website Development
Knock-Knock! Five Questions To Ask Your Internet Marketing Firm
Knock-knock! Who’s there?! YOU… with lots of questions. When you’re considering launching a website or upgrading your existing one, you may have a lot of questions or you may have…
Website Development
Why a WYSIWYG Builder Isn’t the Fairytale You’re Looking For
Website Development
Why a WYSIWYG Builder Isn’t the Fairytale You’re Looking For
We’re going to cut straight to the chase here: If it’s too good to be true, then it probably is. Some things shine bright like a diamond (but are really…
Website Development
What Is An API? And What Is It For?
Website Development
What Is An API? And What Is It For?
An API… Is that the newest release from the local brewery?! Sorry to disappoint, but no. Not to be confused with an IPA, an API stands for Application Programming Interface…
Website Development
Love at First Site
Website Development
Love at First Site
The Game-Changing Power of a Good Website First impressions are a big deal. We all make them; in fact, studies have found that it takes only one-tenth of a second…
Website Development
Mobile Responsive Websites – Now is the Time
Website Development
Mobile Responsive Websites – Now is the Time
Nothing kills a user's web experience faster than trying to navigate a non-responsive website on a mobile device. What is a non-responsive site? It is one designed only for desktop…
Website Development
5 Reasons to Use a Professional Team for Web Design
Website Development
5 Reasons to Use a Professional Team for Web Design
Are you planning to launch a new website in 2020? Bravo! When you optimize your web design and put the customer experience at the center, business will soar! The first…
Website Development
Web Design- Should You Build it Yourself?
Website Development
Web Design- Should You Build it Yourself?
"If you build it, they will come...". Most of us are familiar with this famous movie line. And unfortunately, many entrepreneurs who are starting out in business believe that if…
Website Development
Don’t Be Labeled as ‘Not Secure’: Why You Need SSL
Website Development
Don’t Be Labeled as ‘Not Secure’: Why You Need SSL
SSL stands for Secure Sockets Layer. It creates an encrypted connection between your visitor's browser and the server, and this digital "handshake" is both more complicated and far better than…
Website Development
How to Find the Right Website Development Firm (Part 2)
Website Development
How to Find the Right Website Development Firm (Part 2)
Our previous blog discussed how important it is for you to carefully screen potential website development firms before making a final decision. You should find out if they have experience…
Website Development
5 Dangers of Website Design Templates
Website Development
5 Dangers of Website Design Templates
If you are in the market for a new or refreshed website design, you may have considered using a design template because they are cheap and seem like they save…
Website Development
How to Find the Right Website Development Firm (Part 1)
Website Development
How to Find the Right Website Development Firm (Part 1)
A polished website speaks volumes about your company's brand and can also increase sales. That's why most business owners choose to work with a qualified web development company. We know…
Website Development
Website Development Basics: 4 Things To Ask Your Developer
Website Development
Website Development Basics: 4 Things To Ask Your Developer
Trying to build your company's website on your own without web design expertise leaves you most likely working with pre-built templates and automatic installers. This can leave your company with…
Website Security
That M Word! Scheduled Website Maintenance Is Majorly Important
Website Security
That M Word! Scheduled Website Maintenance Is Majorly Important
Maintenance might sound a lot like a four-letter word for many of us. A routine, but inconvenient trip to the car shop. An unexpected and costly home repair. Are we…
Website Security
SSL Certificates and Web Security Are NOT The Same Thing
Website Security
SSL Certificates and Web Security Are NOT The Same Thing
SSL Certificates and Web Security Are NOT The Same Thing (and knowing the difference is your key to safety!) Let’s start with a story today. Once upon a time, there…
Website Security
Safety First! Fend Off Scary Cyberattacks With Secure WordPress Hosting
Website Security
Safety First! Fend Off Scary Cyberattacks With Secure WordPress Hosting
We’ve all heard the cyberspace frightmares — the hacking horror stories, the spooky safety breaches… the nightmares that you think certainly can’t haunt you. But, if you’re among the majority…
Website Security
PHP End of Life: Will Your Website Be Secure in 2019?
Website Security
PHP End of Life: Will Your Website Be Secure in 2019?
Is your website running on one of the most popular PHP versions? If your site is one of the 62% running on PHP 5.6, the New Year will also bring…
Website Security
The Important Difference Between SSL Certificates and Web Security
Website Security
The Important Difference Between SSL Certificates and Web Security
Those new to websites and e-commerce may find website security a bit confusing. You may have started your website or blog using WordPress due to the ease of its content…
Website Security
Website Security and You
Website Security
Website Security and You
Website security may not seem like an urgent item on your to-do list, but we can assure you that it should be. Having a secure website to protect your client's…
Website Security
The Importance of Secure WordPress Hosting
Website Security
The Importance of Secure WordPress Hosting
In Charleston SC, as with everywhere in the world, WordPress Security is a major focus. The importance of website security often involves more than just the business involved. Indeed it…
Website Security
The Importance of Web Security for Small Businesses
Website Security
The Importance of Web Security for Small Businesses
In today's digital market, many small businesses make the mistake of thinking that they are too small to be targets of cyber-attacks. This results in a false sense of security-the…
Website Security
Protecting Your Customers with Strong Website Security
Website Security
Protecting Your Customers with Strong Website Security
I don't know how many times I've heard business owners ask me why hackers and criminals want to mess with their website. It's a common misconception especially among owners of…
Website Security
4 Important Ways To Boost Your WordPress Site’s Security
Website Security
4 Important Ways To Boost Your WordPress Site’s Security
As you likely already know, web security is incredibly important. As your WordPress site becomes more well known, more hackers will be looking at your site. Fortunately, there are steps…
Website Security
Implementing Website Security HTTPS Requirement
Website Security
Implementing Website Security HTTPS Requirement
As hackers and thieves become more aggressive than ever before, website owners must be more cognizant of security. No matter what kind of website, it may hold private data of…
Website Security
Five Key Ways to Improve Website Security
Website Security
Five Key Ways to Improve Website Security
Any website, regardless of size or content, is vulnerable to attack. Website attacks occur for a variety of reasons. Sometimes cyber criminals want to extract sensitive information from your website…
Social Media Marketing
A Growing Opportunity in Social Media Marketing
Social Media Marketing
A Growing Opportunity in Social Media Marketing
With 2.62 billion social media users worldwide, there really is no better time to take advantage of digital advertising. Digital advertisements can be anything from social media marketing campaigns to…